Tag Archives: advertising

Marketing Minute: How to Audit Your Digital Ad Campaigns

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Running digital ads but not sure if they’re actually working? In this Marketing Minute episode of the Extend Web Services manager, Delaney sits down with digital ad specialist Jack Pickering to break down how to audit your Google and Meta ad campaigns. From conversion tracking and audience targeting to landing page experience and ongoing optimization, Jack shares practical tips for anyone running ads, considering ads, or working with a marketing agency and wanting to ask smarter questions.

Heartbeat International provides a forum to express a marketplace of ideas for an audience of life-affirming pregnancy help organizations and those who support such organizations.  The ideas, views and opinions expressed in this presentation are those of the presenter and may or may not reflect advice, opinions, policies or views of Heartbeat International, Inc. Presenters come from a wide range of experiences and backgrounds, inside and outside of the Pregnancy Help Movement.  We encourage listeners or viewers to do their own additional research and discern for themselves how to apply the materials presented.

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Marketing Minute – Google Ads on a Budget

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Think your organization can’t afford Google Ads? Think again! Delaney Walker and Jack Pickering from the Extend Web Services team break down strategies to run a Google Ad campaign on a tight budget that effectively reaches clients when and where they are searching for help. The rest of the Extend team also joins in for a special Q&A session!

  • Contact Jack Pickering at jpickering@extendwebservices.com

Visit ExtendWebServices.com for more on Extend Web Services

Heartbeat International provides a forum to express a marketplace of ideas for an audience of life-affirming pregnancy help organizations and those who support such organizations.  The ideas, views and opinions expressed in this presentation are those of the presenter and may or may not reflect advice, opinions, policies or views of Heartbeat International, Inc. Presenters come from a wide range of experiences and backgrounds, inside and outside of the Pregnancy Help Movement.  We encourage listeners or viewers to do their own additional research and discern for themselves how to apply the materials presented.

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Spotify | Amazon Music | Android | Pandora | iHeartRadio | Email | Youtube Music | RSS | More